In this issue, we explore ways to get more horsepower into your truck. For years, the "Ten best ways to hop up your Chevy 350" features have regularly appeared in almost all hot rod and truck magazines ad nauseam. Today, we're finding almost as many products to increase diesel-engine torque and horsepower as there are for gasoline engines. Check out our gas- and diesel-power buyer's guide for some of the best stuff to get you running faster and harder than ever before.
Now, let's take a minute to discuss a major problem that's happening as you read this - scamming parts to build a 4x4. It usually starts when someone calls or e-mails us and asks if we're interested in running their truck in Off-Road. After seeing a photo or two, we agree that yes, we want to put the truck in the magazine. With that commitment from us, they're off and running. Immediately, engine and front- and rear-end builders, suspension companies, electronics suppliers, tire and wheel manufacturers, and so on are inundated with calls from this person who tells them that, "We're building a project for Off-Road magazine - it's even going to appear on the cover." The manufacturer or supplier, thinking it's going to get some exposure in the magazine, says OK and sends parts to this person who, once they get all the parts for their truck, disappears into the woodwork and is never heard from again (or until they have another truck to build).
Since the truck wasn't an Off-Road magazine project and the person building it was lying, here's what's going to happen when something like this comes to our attention. First, when we get the call from the supplier asking if the person building our "project" is on the level, we're going to tell them they're not. Then, we'll never ever run their truck in the magazine and, as an added bonus, we'll tell our sister magazines' staffs at 4Wheel & Off Road, Four Wheeler, JP, and 4Wheel Drive & Sport Utility what happened and who these people are so they won't run their vehicle, either.
Even if a person doesn't represent their vehicle as our project, but just tries to get more parts for their 4x4 because they say it's going to appear in Off-Road, it's still enough to keep that vehicle out of the magazine. These people may be even worse than the ones in the first example because, in many cases, we've never heard of them at all. What we're trying to say is please build your truck first, then come to us and see if we're interested in running it.
To you manufacturers, suppliers, retailers, and shops reading this, please contact us before working with anyone on a vehicle for this magazine. A phone call or note is cheap insurance and protects everyone from scammers. It's too bad we have to talk about something like this here, but these people hurt our industry and need to be stopped.
This issue is about power. While we don't like to exercise it, to you scammers, we have the power and will use it from now on to slow you down a bit. For the 99 percent of you who are reading this and have no idea what we're talking about, good for you! Read on and check out the gas- and diesel-power buyer's guide and the rest of the magazine. We think you'll like it.