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Fullsize 4x4 Trucks - The M Factor

New & Improved

At the top of the food chain is Dave Withrow, our Group Publisher, who has taken every possible opportunity to elevate this magazine to a high profile in the industry and to make improvements to our package in regards to overall size and distribution. Dave also has the last word on covers and cover blurbs, and it works: Off-Road's covers simply beat the you-know-what out of the competition. Kevin Wilson, Editorial Director and part-time intimidator, is responsible for the editorial content of this magazine, and Kevin has allowed us the freedom to find OFF-ROAD's place in the crowded magazine marketplace. Advertising Director Steve VonSeggern and Ad Sales Manager David Hamilton help make the magazine profitable, while Production Coordinator Lisa Holland makes sure the editorial and advertising pages are just where we want them. Finally, there's my old buddy Randall Jachmann. When RJ took over this magazine three years ago, it was a very different publication. After I came on board as Managing Editor, Randall and I found a shared vision that we call "the vibe," as it relates to trick rides and functional modifications. Today, although I'm the Editor, Randall continues to be an integral part of Off-Road magazine, and "the vibe" remains strong.

We're trying our damnedest to make Off-Road magazine a publication that entertains and informs enthusiasts in a manner like no other. I'm always interested in what this magazine's readers have to say, so let me know if you've got something on your mind.

Until next month.

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